What is directory and its importance? A directory is an online listing platform that organizes businesses, services, or websites by category, think of it like a digital phonebook. Directories matter…
SEO
What are deep links? They’re specialized URLs that send users directly to specific content inside your app, bypassing the homepage. For example, a deep link could take someone to a…
What is contextual link? It’s simply a hyperlink embedded within the body of a webpage that’s relevant to the surrounding text. Instead of generic anchor text like “click here,” contextual…
What is branded anchor text? It’s a hyperlink that uses your brand name (or a variation of it) as the clickable text. Instead of saying “click here,” the link might…
What are competitor backlinks? These are links pointing to your competitors’ websites, think of them as shortcuts to understanding what’s working for others in your industry; by analyzing these links,…