What is anchor text? It’s the clickable text in a hyperlink that tells users and search engines what the linked page is about. For example, if you link to a…
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What are competitor backlinks? These are links pointing to your competitors’ websites, think of them as shortcuts to understanding what’s working for others in your industry; by analyzing these links,…
What is referring link? In simple terms, it’s a link on one website that points to your website. Think of it like a recommendation—when another site links to yours, it…
What is content map? In simple terms, it’s a roadmap for your content, just like a GPS guides you to a destination, a content map helps you plan, organize, and…
What is brand awareness? It’s simply how familiar your target audience is with your brand. It’s about how easily people recognize your name, logo, and what you stand for; building…